Digital Marketing Officer

Jobinhalt

We are looking for a Digital Marketing Officer to join our team!

Role

• Assist in all areas of marketing lead generation, content strategy, and marketing support
• Manage various marketing campaigns and develop new initiatives

Activities & responsibilities

• Create and launch campaigns and initiatives for generating website traffic and acquire inbound leads
• Evaluate and optimise marketing strategies
• Create content such as blogs, white papers, videos to support inbound lead generation initiatives, product communication and custom success
• Improve existing website to align it with the current evolution of idloom
• Monitor website performance and implement SEO best practices to grow website traffic and marketing-qualified leads
• Communicate with target audiences and build and develop customer relationships
• · Organize idloom’s presence at high-potential B2B events to generate business opportunities
• Increase brand awareness and market share
• Identify and propose internal/external ideas and initiatives to help promote general awareness of company brand

Profile requirements

Self-behaviour

• Positive, enthusiastic and cooperative behaviour in order to facilitate a good relationship inside and outside the department
• Team player, taking care of relationships within the team and within the company regardless of the level
• Empathic, good listener
• Holistic perspective and 360° vision of the job and the company model (no silo view)
• Good communicator
• Autonomous, willing to learn, ability to take initiative (proactiveness)
• Reliable, high sense of confidentiality
• Trustworthy and transparent
• ‘Getting things done’ spirit, go-getter attitude
• Comfortable in international environments

Qualifications

• English and French speaker with full professional proficiency (both written and spoken) – all marketing strategies and contents will be developed in English.
• Graduated from a Marketing School or 1-2 years of professional experience in Digital Marketing
• Good knowledge of Hubspot or a similar tool
• Good knowledge of strategic planning principles and marketing best practices
• Organised, able to prioritise between initiatives and different projects (80-20 rule)
• Creative, you think outside the box and see things from a different perspective, challenge the status quo and suggest improvements
• Analytical, your conclusions come from numerical analyses, you try to understand and challenge the logic behind the numbers
• Curious, you love reading, watching tutorials, acquiring new knowledge, and meeting peers to learn from them
• Excellent presentation skills.

About idloom

Idloom is a fast-growing scale-up company in the field of digital corporate communication.

Our software offering currently consists of 3 products:

• idloom-events™ - a state of the art event management platform
• idloom-wall™ - a fully customisable social intra/extra-net
• idloom-passport™ - a learning tool management

Alongside our software products, we offer customised support, training and consulting.

At idloom, we take great pride in optimising the way our clients connect, share, and work together in the digital world.

What we offer

• Full-time contract
• Attractive remuneration package according to your career path and experience
• Brand new 500 m2 offices in a green environment (Waterloo Office Park)
• A key moment to join a growing startup
• An entrepreneurial framework with a lot of responsibilities and autonomy
• A supportive and passionate work environment with a real team spirit
• Lots of afterwork activities and fun

Applying for this job means sending us your resume via Linkedin or via e-mail at: caroline.ashdown@idloom.com