Product Marketing Manager Medical Aftermarket

Jobinhalt

The Role

In order to support the growth strategy of the Medical Gas Solutions Division, we are now looking for a global Product Marketing Manager Aftermarket Medical Gas. In this role you will develop and implement our aftermarket strategy based on climbing the Medical Ladder. The medical ladder consists of spare parts, retrofit solutions, service and contracts, inspections/verifications, trainings and the complete MyMedGas product suite.

As a Product Marketing Manager you will be responsible to develop your product portfolio in a sustainable profitable way by creating customer value in line with the strategy of the Division. The mission is two-fold: you will (a) develop and maintain an innovative product roadmap resulting in an ambitious product development pipeline and a competitive offer and (b) define and drive the global implementation of the sales channels to our chosen markets.

You will be part of the Divisional Marketing team and report the Vice President Marketing of the Division.

What we expect of you?

You will have the following strategic / tactical tasks

• Develop and implement a Global Product Strategy for your product line according to the principle of climbing the medical ladder. The product roadmap should ensure that we have a competitive and innovative product portfolio
• Initiate new product development projects
• Challenge the organization to increase the innovative content in your product portfolio. Innovate in the areas of product features, product cost, way to market, etc…
• Develop and implement a Global Marketing Plan for your product range.
• This includes a global pricing strategy
• Develop and implement a global communication plan in close cooperation with the communications team
• Develop and implement a global training plan for your product range in close cooperation with the Competence Development Specialist.
• Business Development: find and develop new areas for the sales of your product line
  

You will have the following operational tasks

• Maintenance of the price lists for service products.
• Support Customer Centers in large projects / tenders / orders
• Ensure that Customer Centers develop the right channels to market and support with product trainings
• Join sales engineers, service technicians and distributors in customer visits to keep a close interaction and feeling with our customers and their needs
• Closely cooperate with the CTS Division to maximise the synergies between the Divisions
• In close cooperation with the communications team, you will define the key sales arguments and marketing messages for your product line
• Fully embrace and drive digitalization of the aftermarket sales process
• Analysis of our competitor’s product portfolio and continuously look for opportunities to extend our offer
• Visit and participate in selected product shows and fairs
• Actively contribute to product and sales trainings for your product range
  

You will have the following project management tasks

• Actively contribute to PCMs and PSMs and safeguard that the marketing related deliverables are delivered – with a special focus on spare part availability at start of production, Spare Part Lists and defined maintenance plans.
• Attend PTMs on a need-to basis (to assist the Factory Product Manager when needed)
  

Educational requirements

Master degree or similar through experience

Experience Requirements

• A good knowledge of industrial compressors and/or industrial vacuum
• Strong understanding of the service business
• Experience in business development in a Customer Center
• Experience in product development in a Product Company
  

Personal profile

We are looking for a dynamic professional with a positive attitude and strong interpersonal skills.

You preferably have a background in developing aftermarket solutions either at Divisional level or on Customer Center level (or both).

In addition to this you have

• A good knowledge of Atlas Copco’s business and product portfolio
• An innovative mindset and a strong drive to create customer value
• A result oriented working style
• A keen interest on how technology, and especially digitalisation can create customer value
• Knowledge of safety procedures and systems
  

This role will require frequent global travel.

A strong knowledge of English is a requirement.

What you can expect from us?

The Medical Gas Solutions Division is a growing Division serving one of the most critical applications of air, vacuum and oxygen: the human being. Every employee in the Division can make a big difference for patients.

In the role of Product Marketing Manager you can expect

• A great opportunity to collaborate with a global and diverse team
• to be in the driving seat to develop your product line globally, both in terms of sales as in terms of product development
• to be part of a dynamic and motivated team
  

Where will your passion take you?

At Atlas Copco we believe in challenging the status quo, always looking for a better way. Our leading-edge technology and close customer collaboration enable us to innovate for a sustainable future. We believe that passionate people make it happen. With us, you have the authority to act and many opportunities to create lasting results.

We offer a wide range of interesting job roles and many opportunities to grow. This is where it begins – Join us at the Home of Industrial Ideas.