Social Media Senior Specialist (Benelux) - Remote

☞ Stanley Security Belgium

Aussicht: 145

Update Tag: 16-11-2025

Ort: Mechelen Antwerp

Kategorie: Geschäftsführung Marketing / PR

Industrie: Industrie

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Jobinhalt

Stanley Black & Decker is the largest tool manufacturer in the world (Fortune 200). SBD is a world-leading provider of tools and storage, commercial electronic security and engineered fastening systems, with unique growth platforms and a track record of sustained profitable growth. https://www.stanleyblackanddecker.com/

Social Media Manager (Benelux) - Remote

Location: Fully Remote (fully remote with office access in Mechelen, Belgium)

Purpose:
Act as the bridge between Stanley Black & Decker and our brand communities on our social media channels. As the ambassador for our brands, responsible for all aspects of the region’s social media activities (including responding to questions/queries from our audiences, engaging with our fans, organic and paid activity and incorporating user-generated content into our broader brand strategies). The role will also focus on gauging sentiment towards our brands through social listening. This role will further strengthen the customer experience for those interacting with our brands, enhancing our relationship with existing customers and supporting the acquisition of new customers.

Responsibilities
  • Work with the GCX team to develop and execute social media strategy, supporting global/regional brand plans, incorporating user-generated content, organic and paid activity that delivers against key marketing initiatives
  • Alignment in executing campaign objectives and content, in conjunction with the Digital Marketing Manager and Brand team
  • Interpreting, understanding and acting on performance metrics to optimize execution
  • Managing Social Media through agreed technology solutions e.g. Percolate and Social Bakers
  • Work closely with customer support team to resolve customer service issues via social media
  • Acting as a Brand ambassador, nurturing positive relationships with our audiences through interaction in line with brand tone of voice
  • Alignment to social media operations alongside brand managers, agency and wider marketing team
  • Track, evaluate and report on social media interactions on a regular basis
  • Monitor trends in social, digital and mobile media and exploring new tools, trends and applications that could positively impact our business
  • Contribute to regular brainstorming sessions to continually bring innovative ideas to supported business units

Skills and Competencies
  • Higher Degree – Marketing, Business or related to Digital Marketing
  • Min. 2-3 y. social media / digital experience, including media buying (can be from Social Media Agency side)
  • In depth knowledge of all major social media platforms and actively engaged in using social media in daily life (Facebook, Instagram, Youtube, Linkedin,)
  • Required: Dutch OR French (advanced level)
  • Excellent English communication skills (written, verbal)
  • Ability to engage with consumers through social media while maintaining brand integrity
  • Experience with direct execution and coordination of Media Buying across Facebook, Instagram, LinkedIn and possibly new Platforms
  • Experience in Lead Generation through the above-mentioned platforms and the ability to significantly drive metrics costs down, based on optimization strategies
  • Experience with executing and coordinating wider digital campaigns
  • Understanding of, and the ability to apply, crisis management principles
  • Experience interacting and engaging with micro-influencers
  • Creativity to develop original content that will engage our communities
  • Working experience of a social media management platform such as Percolate
  • Experience with a Percolate and Social Bakers would be an advantage
  • Exceptional organisational and project management skills
  • Comfortable processing and analysing data
  • Thrives in a fast-paced environment and able to execute against deadlines
  • Ability to think outside the box; develop creative solutions to problems

We offer:
  • Ambitious and motivating challenges
  • Regular working hours (Monday to Friday)
  • Competitive benefits package

What You’ll Also Get:
  • Career Opportunity: Career paths aren’t linear here. Being part of our global company with 60+ brands gives you the chance to grow and develop your skills along multiple career paths.
  • Learning & Development: Our lifelong learning philosophy means you’ll have access to a wealth of state-of-the-art learning resources.
  • Diverse & Inclusive Culture: We pride ourselves on being an awesome place to work. We respect and embrace differences because that’s how the best work gets done. You’ll find we like to have fun here, too.
  • Purpose-Driven Company: You’ll help us continue to make positive changes in the local communities where we work and live as well as in the broader world through volunteerism, giving back and sustainable business practices.

Requisition Number

84660BR

Business

EMEA - GTS - GCX

No. of Positions

1

Function

Marketing

Featured Category on SBD Careers

Marketing & Communications

Region

EMEA

FLSA (For US Only)

Exempt
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Frist: 31-12-2025

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