Trade & Category Manager BNLX
Visualizza: 180
Giorno di aggiornamento: 26-11-2025
Categoria: Marketing / PR I saldi
Industria: Electrical Electronic Manufacturing Marketing Advertising Retail
Posizione: Mid-Senior level
Tipo di lavoro: Full-time
Contenuto del lavoro
Job PurposeThe trade & category manager is responsible for the implementation of the Alcon brand and category strategies provided by the international team (IMG, European KA team) and local brand managers, within local (key) accounts. The T&CM will support the key account team to build Joint Business Plans (JBP) with their customers through driving insights and activation and will also follow up on execution of these plans (so also customer facing). He/she will also own and support all processes linked to launching products at buying groups (branded & private label).
Major Accountabilities
- Translates international strategies and guidelines on brands, NPL’s and Private Labels for Key Accounts into local actionable tools.
- Coordinates between brand managers and KA team on communication and implementation of agreed plans
- Is the voice of key accounts within the marketing community (making sure they get the right support and tools in the right timeframe)
- Manages the trade marketing budget in collaboration with Finance
- Work with the international trade marketing community on getting category insights and tools to share and implement locally
- Owns the data transformation process within Alcon, from ‘having’ data, to using data to drive insights that help shape our relationship and drive category captainship with key accounts.
- Supports implementation of JBP’s by providing the right resources to customers (visuals, product information, campaigns, etc)
- Develops the promotional calendar for Alcon products and coordinate the execution of it in collaboration with brand managers, S&OP and finance.
- Assess ROI of promotions and activities and makes continuous improvement recommendations.
- Bachelor or master degree in business, finance or marketing or similar by relevant experience and/or education
- Professional level of English speaking/writing required
- Native speaker in Dutch and/or French
- A first experience in category management or sales analyses is a must
- A first experience in working with external (design/creative) agencies is a plus
- Experience in account management is a plus
- Intermediate or expert level in Excel, basic knowledge of Powerpoint
- Strong analytical and communication skills
- Strong organizational and planning skills
- Pro-active and with a hands on can do attitude
Scadenza: 10-01-2026
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