Brand and Customer Manager/ CX Oncology (m/f/d)

We have an exciting new job opportunity at our location in Brussels (Belgium) and are looking to hire a Brand & Customer Manager (BCM)/ Customer Experience Manager (CX) Oncology Alliances and Multi-Indications.

Welcome in our team

Our company’s Oncology division is dedicated to deliver breakthrough innovations that extend and improve the lives of cancer patients worldwide. Our team achieves this through an unwavering commitment to support accessibility to medicine, providing new therapeutic solutions, and collaborating with governments and payers to ensure that people who need medicines have access to them. Our focus is on innovation and launch execution excellence; we translate breakthrough science into innovative medicines that help people with cancer across the globe.ms

Purpose of the role

To support the growth of our Oncology Portfolio, we are looking for BCM/CX Oncology Alliances & Multi-indications. Reporting to the Commercial Operations Lead, the BCM/CX will be responsible to define and implement the promotional strategies and activities to support the growth of our Oncology portfolio. In this role, the BCM/CX will work cross-functionally and in partnership with the Alliances to set up and lead the efficient marketing collaboration between 2 companies and together with the medical affairs team, the sales team, the digital & data analytics team, market access and other functions both from the company and Alliances side to implement the Oncology BU strategy.

Primary responsibilities

• Act as a point of contact for marketing for the Alliances locally and regionally
• Lead and prepare regular marketing alignment meetings between the company and Alliances
• Develop, in close collaboration with Alliances, brand strategy and tactics, incl digital channels
• Articulate local market & customer insights into an integrated brand plan, consistent with global/regional strategic brand plans and overall product strategy
• Pro-actively adapt the brand plan in function of the continuously changing environment, customer insights, market research reports and promotional analysis to maximize brand potential
• Be the brand, competitor and market expert of the assigned indications
• Be accountable for the delivery of marketing initiatives and materials, both digital and print, to deliver performance
• Maximize the use of commercial & medical channels by leveraging digital while finding the right balance, to ensure optimal customer engagements
• Work closely with UX/UI design manager to create user centric communications
• Create the omnichannel campaigns and manage Integrated Media Plan for respective areas of responsibility
• Understand where & how to get the customer data, be able to manage & analyze data
• Share and implement best practices across the oncology business unit and the regional teams
• Build close relationships and collaborate extensively with the sales team to receive market and customer insights, align on the brand strategy and messaging, and translate the customer needs into the promotional materials and campaigns
• Lead cross-functional team discussions for the assigned indications and ensure cross-functional alignment around strategy and activity planning
• Responsible for brand budget for assigned indications

Your profile

You are passionate about marketing, incl digital marketing, science and people!

• University degree in Life Sciences or another relevant discipline with healthcare curriculum from an accredited university/ Business school background in marketing, digital marketing, project management is a plus
• Having both scientific and business background is the plus
• Minimum of 2 years of healthcare industry experience
• Experience in marketing, incl digital marketing, or project management is preferred
• Previous oncology experience and/or scientific knowledge in oncology is a plus
• Digital savvy and creative mindset to find innovative solutions
• Self-organized and structured, with the ability to define your own tasks
• Ability to work autonomously and to be accountable for your portfolio indications
• Collaborator mindset: ability to act as a team player within the team, across oncology franchises and cross-functional departments; ability to guide the cross-functional brand team and aligning around regional strategy; ability to build strong marketing collaboration with the external pharmaceutical partners (Alliances)
• Can-do attitude: exhibit strong project management, problem solving, analytical and execution skills
• Budget planning and management skills
• Strong oral and written communication skills in English, Dutch and/or French are required
• Excellent presentation skills

Current Employees apply HERE

Current Contingent Workers apply HERE

Search Firm Representatives Please Read Carefully
Merck & Co., Inc., Rahway, NJ, USA, also known as Merck Sharp & Dohme LLC, Rahway, NJ, USA, does not accept unsolicited assistance from search firms for employment opportunities. All CVs / resumes submitted by search firms to any employee at our company without a valid written search agreement in place for this position will be deemed the sole property of our company. No fee will be paid in the event a candidate is hired by our company as a result of an agency referral where no pre-existing agreement is in place. Where agency agreements are in place, introductions are position specific. Please, no phone calls or emails.

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Requisition ID:R225097