Consumer Insights Specialist BENE

Conteúdo do emprego

Location: Rijswijk Enschede/Oostende/ZaventemFull time/Part time: Full timeFunction: Consumer Insights Specialist BENEContract Terms: Fixed term 12 months then possibility of permanentDiscover an extraordinary opportunity at TUI as we embark on an exhilarating transformation journey, reinventing our marketing and customer experience to captivate consumers and cater perfectly to our customers’ desires.The Consumer Insights Specialist is part of a matrix team responsible for understanding customer perception, motivation and behaviour. On the one hand, the Consumer Insights Specialist is part of the BeNe customer experience team supporting the improvement of the experience of Dutch and Belgian customers. On the other hand, the Consumer Insights Specialist is part of a wider international consumer insights team of TUI Group. This is a small and flexible team of consumer insights experts working on exciting, international projects in cooperation with the most diverse business areas.Shape the future of travel experiences at TUI. Join us now and be part of an innovative journey that redefines how we explore the world. Don’t miss out!About The JobWe work in a matrix structure – you will be part of our BeNe CX local team as well as our international consumer insights team. In addition to professional qualities, you should have a pronounced degree of tolerance and flexibility in dealing with other nationalities and different ways of working.In this role you will be responsible for:

• Supporting and executing market & customer research projects in BeNe, with a focus on customer experience and marketing.
• Day-to-day management of ongoing market research tools (TUI Brand Tracking, TUI Segmentation) in collaboration with external agencies and internal departments.
• End-to-end responsibility for BeNe customer research projects (qualitative & quantitative) on the TUI BeNe Customer Community.
• Conducting ad-hoc market research projects (qualitative & quantitative) via external market panels in cooperation with research partners.
• Processing and analyzing data independently using Excel, SPSS, or other analysis tools.
• Visualizing results using PowerPoint, creating research reports, and presenting insights to the business.
• Generating regular reports mainly on customer experience and brand performance.
• Conducting secondary data analysis and combining research data with other sources to find additional insights.
• Providing data and insights to support business decisions for key contacts in customer experience and marketing.
• Collaborating with the international consumer insights team to share knowledge and expertise across markets.

About You

• If you have a background in economics, marketing, social, or communication science with a focus on market/customer research and at least 2 years of experience in market research on agency and/or company side, we would love to hear from you!
• You should have advanced proficiency in Microsoft Office, especially Excel, PowerPoint, and Teams. Additionally, it would be ideal if you have experience in qualitative research and managing research communities on a day-to-day basis.
• A strong understanding of data, coupled with good knowledge of SPSS and a willingness to quickly learn other analysis tools (e.g. Crunch), will be highly valued in this role.
• Your proficiency in visualizing market research results using PowerPoint and your excellent presentation skills will be essential in effectively communicating insights to the team.
• In this dynamic environment, your ability to manage multiple projects and adapt quickly to changes with tight deadlines will be crucial.
• If you possess very good spoken and written English skills and are comfortable working in a pan-European business setting, you are the perfect fit for our team.
• You are independent, structured, and analytical approach to work, along with your strong team spirit, will be highly appreciated in our collaborative work environment.
• Your excellent communication skills and flexibility will further contribute to your success in this role.

About The Offer

• Challenging and international job
• Competitive salary
• Pension scheme and life assurance
• Generous holiday entitlement & holiday discounts
• Forward thinking ways of working
• TUI time off, purchase of additional holiday entitlement
• Excellent rates with foreign exchange and discounts with retailers