Digital Content Specialist

工作内容

Samsonite Europe aims to provide a great online experience! Join the digital team and become part of an industry-leading luggage brand.

This is a position within our E-Commerce & Digital Marketing department. If you love creating high-quality and engaging content to drive an excellent customer experience for several Samsonite brands (Samsonite, American Tourister, Lipault, Gregory), we want you on our team!

As Digital content specialist you will manage digital assets to present new and fresh content to Samsonite’s digital consumers. You are curious and passionate when it comes to enhance the digital consumer experience across multiple touchpoints and channels. You will plan, receive, organize, adapt, edit and publish content in partnership with our agencies and our brand teams across multiple digital channels in Europe ensuring brand consistency.

Reporting to the Digital Marketing Manager, you will be part of a young and dynamic Digital team and have the possibility to interact with many other departments as country teams or the Brand marketing teams.

Examples of Essential Duties/Responsibilities:

OPTIMIZE OUR DIGITAL CUSTOMER EXPERIENCE

• Coordinateinternal and external shootings (photo & video)
• Develop, manage and spread various types of digital commercial content customers actually need and want (pictures, videos)
• Identifying gaps in the content production and customer journeys
• Collaboratewith internal and external teams or agencies to design, develop and implement digital content and projects
• Supportlocal teams in digital content implementation (assets, best practice, content calendar…)
• Scopedigital content and project requirements
• Ensure that the content created resonates with company stakeholders and communities
• Plan, outline, write, and proofread content for our travel blogs across Europe
• Delivercontent,projects and campaigns on time ensuring quality standards are met
• Search, coordinate and seed Influencers on a regular basis in order to generate more reach and create fresh content
• Write, coordinate and publish press releases by putting together media kits
• Ensuring all content ison-brand and consistentin terms of style, tone of voice and quality
• Liaisewith the products, communication and e-commerce departments to ensure the 360° content approach

Specific Qualifications/Abilities:The requirements listed below are representative of the knowledge, skill, and/or ability required.

• Bachelor’s degree or equivalent online marketing/project experience
• Minimum 1-3 years proven online marketing experience
• Experience in building online content (video, photography...)
• You master digital communication technologies fluently
• Understanding of LinkedIn, Instagram, Facebook,Instagram, YouTube,... and working knowledge of new/emerging social media platforms
• Knowledge of Adobe Creative Suite; Photoshop, Premiere, After Effects... is a plus
• Hands-on mentality
• Good writing skills
• Fluent storytelling skills, presentation design, and a refined finesse across digital channels
• Critical-thinker and problem-solver
• Fluency in English (Dutch or French is an asset)
• Deadline-oriented; experience at getting projects done quickly, with high standards of quality
• Ability to multi-task
• Intense passion to helping us grow the online user experience
• Embrace new, digital media technologies and capabilities
• Teamplayer

Next to this challenging role, we also offer a very attractive compensation package, including an excellent pension scheme, a competitive group insurance, lunch vouchers and extra holidays.