Digital Campaign Manager

Job content

Bingoal is a Belgian company with more than 20 years’ experience in providing online and offline sports betting and casino games. Today, Bingoal is a dynamic and ambitious company looking for a passionate & enthusiastic Digital Campaign Manager. As such, you will be responsible for managing and developing campaigns for sports and horseracing in order to contribute to Bingoal’s continuous growth.

Key Responsibilities

As a Digital Campaign Manager, you will be in charge of Bingoal’s sports & horseracing campaigns. More specifically, your key responsibilities will include:

• A-Z e-mailing including the design of e-mailing strategy, writing, editing, proofreading relevant e-mails for different customer segments, …
• Creating campaigns to increase customer retention
• Designing, implementing & communicating promotions through existing & new tools
• A/B testing for effective campaigns
• Regular monitoring of campaigns performance (ROI)
• Collecting & using data to continuously inform, evaluate & improve Bingoal’s campaigns & CRM tools e.g. finding new customer attributes
• Supporting the marketing team in the implementation of new marketing tools & channels (sms)
• Keeping track of current trends in marketing & in the sector
• Contributing to the annual marketing plan

Your Profile

• Ideally, you hold a Marketing or Communication degree
• You have at least 1-3 years of relevant professional experience
• You are passionate about marketing & sport(s)
• Some experience with marketing in the gambling & casino, gaming or tech sector is a strong asset
• You have a first experience with e-mail marketing
• You have already worked with a CRM tool
• Experience with mobile & web push is considered a plus
• You are digital savvy & enjoy learning how to master new digital tools
• You are fluent in Dutch & English, French is a plus
• You can count on excellent verbal & writing communication skills
• Your analytical mindset & precision ensure you never miss a valuable detail or insight
• Your entrepreneurial & curiousmind leads you to constantly explore opportunities & innovate
• Experience with Optimove and/or Xtremepush is a plus

Why Bingoal?

• A family business with human values at heart
• An agile & ambitious environment
• A culture of continuous development & growth
• An attractive & competitive remuneration package based on your skills and seniority

Job Types: Full-time, Permanent

Benefits:

• Company car
• Company computer
• Company phone
• Eco vouchers
• Flexible schedule
• Food allowance
• Fuel card
• Health insurance
• Retirement plan

Schedule:

• Monday to Friday

Supplemental Pay:

• 13th month salary
• Vacation money

Experience:

• Marketing: 1 year (Required)
• Digital marketing: 1 year (Preferred)

Language:

• Dutch (Required)
• English (Required)

Work Remotely:

• No