Head of Gastroenterology, Belgium

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Job Description

OBJECTIVES

• The purpose of this role is to provide strategic & operational direction and leadership to the Sales and Marketing teams for the Gastroenterology (GI) Business Unit in Belgium and its associated commercial and cross-functional teams.

• Key responsibilities include establishing and driving Belgian product strategies and plans to maximize the benefit to patients and customers and to optimize the value of all GI products for Takeda.

• The Head of GI, Belgium is accountable for delivery of agreed product metrics, including the commercial P&L and financial KPIs.

ACCOUNTABILITIES

30%

• Provide strategic & operational direction and leadership to the Sales and Marketing teams.

• Provide leadership to the creation and execution of the launch plan for both marketing (brand plan, marketing programs and tactics) and sales (sales plans of actions, account management plans, awareness programs and tactics) plans to meet agreed product goals and revenues.

• Ensure plans are developed, implemented and monitored in conjunction with relevant cross functional teams and aligned with the Global brand strategy where possible. Identify and address Belgian marketing issues/needs quickly and monitor progress.

20%

• Accountable for delivering Belgian GI Commercial P&L goals and other performance objectives & financial KPIs (e.g. product revenue and earnings targets) as agreed by the GM of Belgium.

• Develop and maintain excellent relationships with key stakeholders, including HCPs, HCP associations, and patient advocacy groups. Lead the development of country-level forecasts for all GI products.

• Manage Belgian business alliances to deliver on revenue targets and maintain/grow effective collaboration. This will also be achieved through effective collaboration with the relevant corporate functions and International Commercial Operation team.

• Assess and recommend opportunities for Belgian lifecycle management of the brands/ franchise to optimize brand growth and competitive edge. Oversee development of business cases for new business opportunities for the Business Unit.

30%

• As a key stakeholder, manage, motivate, and develop the Sales and Marketing team for the business unit by setting clear objectives, effective coaching, evaluation and feedback on performance.

• In collaboration with the Head of Belgium, Business Insights and all other relevant functional teams to set annual sales targets, annual incentives, and reviewing progress vs. target.

• In collaboration with the commercial operations and medical teams, ensure business unit team members are properly trained on GI products, sales techniques and CRM to excel in their respective role.

• Organize and lead business reviews (quarterly or more frequent as relevant) in collaboration with relevant cross functional teams.

20%

• Ensure all activities of the business unit comply with Takeda’s Code of Conducts/Policies and the country Promotional Code.

• Ensure sales/marketing resources are adequate to ensure optimal competitive advantage on all commercial fronts and to achieve short, mid and long term revenue targets for the business unit.

• In collaboration with Human Resources, manage all HR related issues in the Business Unit including discipline, reward, recruitment, appraisal, setting standards, and ensuring any problems arising are resolved.

• Perform bi-annual Performance Reviews in line with Takeda talent management process including development plans for all direct reports.

• Ensure administrative systems are effective and designed to support the Business Unit sales and marketing activities without impeding Business Unit efforts to meet business goals

• Encourage and demonstrate the key components of the Takeda culture as a first line leader in the commercial function.

EDUCATION, BEHAVIOURAL COMPETENCIES AND SKILLS

• Bachelor’s Degree of Life Science (or similar) or Business Administration, Master’s Degree preferred.

• At least 10 years-experience in pharmaceutical (ethical) company of which significant number of years in leadership position.

• Significant experience and track record of success in Regional Sales management and/or brand/product management. Experience (min 3 years) in designated therapeutic area preferred; alternatively, demonstrated success in changing from one therapeutic area to another.

• Experience in portfolio management (i.e. managing multiple products through their lifecycle) and leading a commercial team (i.e. both sales and marketing) strongly preferred.

• Experience operating in a multi-national company and in a matrix organization.

• Thorough understanding of commercial aspects of the business including brand management, sales planning and execution, market access, patient advocacy, regulatory environments and pricing, hospital formulary listing and PMS for the brand in country.

• Successful track record of hiring, developing and retaining talent / direct reports.

• Ability to leverage knowledge of marketplace, competitor landscape and economic forces and translate them into clear short term and long term strategies.

• Demonstrated success in the following key areas:

  • P&L management / budget management.

  • Identifying growth opportunities for a given product and driving an organization to capture value.

  • Effectively working with cross-functional teams.

  • Developing business cases to recommend and rationalize investments and other strategic actions

• Small to mid-size company experience preferred.

• Fluent in written and spoken English (Flemish or French preferred)

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