Product Manager Petfood

Ver: 120

Día de actualización: 18-11-2025

Ubicación: Deinze East Flanders

Categoría: Marketing / PR Gerencia ejecutiva Planificación / Proyectos

Industria: Food Beverage Manufacturing

Posición: Associate

Tipo de empleo: Full-time

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Contenido de trabajo

POSITION

In consultation with the marketing manager, you draw up the category vision for your animal family and help determine the direction in which we wish to evolve.
You are responsible for the management of your product range: you develop strong product concepts in line with consumer needs; you monitor product life cycle management and make proactive proposals for optimization of the ranges.
You take the product lead in launching new products. You work closely with various other departments (R&D, production, logistics, purchasing and sales).
You are the point of contact for product-related questions.
You build a thorough market knowledge of your category; you spot trends, map market dynamics and monitor the competition. You also systematically monitor internal sales figures.
Together with trade marketing, you work out an annual plan to support your animal family.
You coordinate, implement and evaluate all out of store communication/activation for your (sub)brands. You call on the internal marketing communications department and/or work with external creative partners for this.
You are sufficiently familiar with online activation/communication; you are responsible for the digital content of your animal family.
You actively participate in fairs and other events.
Every day you contribute to the professionalization of our marketing team.
You report directly to the marketing manager.

PROFILE

You have a higher education in marketing (Master degree in TEW, commercial engineering or economics, post-graduate) or similar through experience.
You have experience or affinity with the animal world and in particular with one of the following categories (dog, cat, rodent, rabbit, horse or pigeon).
You have at least 3 years of experience as a marketing product manager in consumer food environment preferably for pet food or pet accessories.
You are analytically strong and can problem-solve.
Furthermore, you are a good communicator in NL, FR, ENG, and possibly in German or another language.
You are eager to learn and willing to invest to learn about scientific knowledge and nutritional needs of your animal family.
You are open to sharing knowledge & experiences and enjoy working in a team.
You take initiative, are organizationally strong and have a sense of responsibility.
You are attracted to and can function in an entrepreneurial family business.

OUR OFFER

We offer a varied job in a growing international family business close to home.
You will receive a competitive salary, supplemented with fringe benefits.
You will work in a family atmosphere with joint participation in sporting events such as the Versele-Laga 11 km of Deinze, the Versele-Laga Classic, the Warmathon,...

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