Marketing Professional

Be at the center of the action in tomorrow’s post-pandemic world

The COVID-19 pandemic has placed molecular diagnostics ‘front and center’ as the leading segment in the Diagnostics market. Molecular diagnostics testing has grown far beyond what had been expected for the next decade. Now, as the world travels on a path toward a new normal, molecular diagnostics products will play a key role in ensuring a safe journey. Such a fast-paced journey means that we’ll need to stay ahead of the curve and the competitors. This can only be accomplished through a continuous and rigorous analysis of market trends and the capability to influence key decisions of the Molecular Diagnostics Franchise Board.

Sounds interesting?

Then come and join our team as

Marketing Professional

Molecular Diagnostics Franchise

The Global Marketing Professional position is a key role for the planning, development, and execution of the Molecular Diagnostics (=MD) Franchise marketing activities. It presents the opportunity to showcase talent and offers growth opportunities. The ideal candidate has expertise and competence in market analyses as well as the curiosity and interest to be involved in all aspects of marketing activities. Furthermore, as MD within Siemens Healthineers is a fast-paced and challenging business environment, the ideal candidate should bring a passion and strong initiative.

In her/his role the person reports directly to the Head of MD Global Marketing and can be located in any major Siemens Healthineers hubs in Europe or NorthEastern United States.

What will you be responsible for:

• Own global MD market intelligence and contribute to defining the MD Franchise strategy through analysis of market trends reports and competitive environment.
• Support the execution of sales tactics according to global guidelines, both with Laboratory Diagnostics (=LD) direct sales and Business Partners, supported by markets analysis and competitive reviews.
• Execution of commercially-oriented trainings.
• Maintain global market intelligence reports/data and complement them with primary market research (surveys) and the acquisition of secondary, up-to-date MD-specific information.
• Represent MD Global Marketing as Voice-of-Sales and Voice-of-the-Customer within Product Teams as assigned by Head of Global Marketing.
• Contributes to the development of marketing assets (e.g. literature and sales collateral) and sales training material.
• Cooperate with external marketing service providers, supervise the delivery and implementation of those services, assess outcome and in case approve work delivered.
• Contribute to MD Franchise budget planning and complete Marketing related reports.
• Update Franchise Group Members (FGM), MD Regional Marketing, and Sales about market trends, pricing and competitive news.
• Support other MD GMKTG members with market intelligence info and data.

To find out more about the specific business, take a look here.

Who are we looking for:

• Pro-active professional who can think out-of-the box and contribute to MD Global Marketing Team success with her/his competence and skills.
• Influencer with a strong business results orientation who, when working in a matrixed organization can lead internal and external teams towards common goals in accordance with agreed-upon guidelines.
• Marketing professional with proven experience in market analysis and competitive reviews who can provide meaningful insight for short-to-long term trends.
• Team-player with attention to ROI, sensitivity for cost-benefit analysis, bias for action.
• Experience in a sales environment is a strong plus, must be able to adapt quickly and thrive in a constantly evolving environment, and be able to effectively drive required change and innovation.
• Availability to travel up to 20% of the time.
• Scientific Bachelor’s degree, Master’s degree in marketing discipline or molecular biology strong plus.
• Language proficiency in English is a must; proficiency in other languages (German, French, Spanish) are an asset.

What do we offer?

• A flexible work-style from a home-based office.
• No need to relocate if located close to any of the major Siemens Healthineers hubs in Europe or Northeastern United States.
• Strong ability to interact, collaborate and influence across all levels of the organization, especially at the senior management level.
• Activities’ organization guided by performance, where the achievement of objectives and the entrepreneurial spirit are the priority.
• An environment where curiosity is highly appreciated and where we guarantee a continuous training.

Convinced by our company culture, purpose, and responsibilities? Apply now, we are already looking forward to getting to know you! If this position isn’t what you are looking for, but you want to be considered for future needs, don’t hesitate to upload your resume in our Talent Community.

As an equal opportunity employer, we welcome applications from individuals with disabilities.

To all recruitment agencies:Siemens Healthineers does not accept agency resumes. Please do not forward resumes to our job’s alias, employees, or any other company location. Siemens Healthineers is not responsible for any fees related to unsolicited resumes.