Digital Merchandiser

仕事内容

Working closely with the EMEA eCommerce and digital marketing teams. Supporting the ongoing digital operational tasks including publishing new products to the websites in line with best practices, site search optimization, product recommendation setup and online content, in order to increase revenue through the transactional websites

Using existing platform technology to build content, pages and features that maximise the capabilities of the platform in order to deliver the best UX possible. Providing innovative new ideas related to technical solutions.

Main objective: To support the continued optimization of the Brady ID websites in line with Brady growth targets.

Job description

• Manage and optimize search and product recommendation platforms, leveraging analytics to improve customer search and navigation experience.
• Ensure best web publishing and product visibility working with the respective master data teams for all supported languages.
• Optimise specific web publishing data, content and attributes for current and newly launching products.
• Create category, application or campaign landing pages to support initiatives, as needed.
• Apply key eCommerce and merchandising business principles to contribute to the execution of product launches and marketing campaigns
• Ensure that the content on the different language versions of the EMEA web sites is up to date and correct using the Web Content Management System Sitecore.
• Implement campaign landing pages in the different languages in order to maximize site traffic, conversion & online sales or lead generation.
• Stay up to date on digital trends and be a digital advocate within the marketing team, sharing expertise with marketing colleagues.

Requirements

• The ideal candidate must be able to demonstrate their level of technical skills (HTML, CSS). They will enjoy technical challenges and be passionate about tackling technical problems.
• Excellent knowledge of English, other languages are a plus
• Willing to work on location 3 days/week in Zele
• Stay up to date with digital trends
• Personality: optimistic, teamplayer, energetic

Offer

• An environment where you are encouraged to think out-of-the-box;
• The opportunity to contribute to the growth of a globally renowned brand.
• A challenging and dynamic role within an innovative company.
• Competitive salary and attractive fringe benefits such as home-office,hospitalisation and group insurance, meal vouchers, sliding working hours and 32 days’ holiday (in a 39-hour working week).