National Account Manager OOH/B2B

☞ Lotus Bakeries

View: 110

Update day: 04-11-2025

Location: Eeklo East Flanders

Category: Sales Other

Industry: Food Beverage Manufacturing

Position: Associate

Job type: Full-time

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Job content

Willems Biscuits is looking to strengthen the sales team with a National Account Manager, specializing in Out of Home (OOH) and Business to Business (B²B), in order to continue their growth path. Willems Biscuits is specialized in private label brands with a focus on Speculoos, Spread, Waffles & Pastries internationally.

Responsibilities:

You are responsible for delivering the yearly, and long term profitable sales growth of your international private label customers by managing a number of commercial partners internationally. Your key responsibilities include:

  • Shaping and executing an OOH/B2B plan alligned with our CBB (Customer Brand Business) strategy and developing an annual action plan tailored to captivate the needs of your customers.
  • Establish robust, commercial, and sustainable relationships with OOH partners and B2B partners on an international scale. To Build and maintain a powerful network within the market.
  • Devising and executing a savvy and profitable pricing and assortment strategy and managing the negotiations cycle.
  • Managing relationships and contracts, driving us toward our commercial objectives while making judicious decisions on budget and resources.
  • Analyzing and translating market data, gaining insights that help us move forward and delivering a solid sales forecast.
  • Serving as a trusted sparring partner to our Sales Services Manager, overseeing administrative, logistical, or financial action points.

Your Profile:

To be able to achieve the above and be successful in this role we believe you need to have:

  • A Master’s degree and min. 3-4 years of experience in a similar role within an FMCG company.
  • Strong analytical skills, proactive thinking, and a hands-on mentality with a team player attitude.
  • Passion for developing private label brands and an entrepreneurial mindset with a result-driven focus, emphasizing quality and timeliness.
  • Excellent communication skills for effective collaboration with partners, line managers, and team members.
  • An eagerness to work in an international context and flexibility for occasional travels.
  • Fluency in English and Dutch, French is a plus.
  • Proficiency in MS Office is essential, with advantageous knowledge of SAP.

Our Offer:

Grasp the opportunity to join an ambitious and driven team with a mix of talents! Being part of a fast growing, international company, you will get tons of on-the-job-learning and acquire new insights. In addition, you will be part of a culture where passion, team spirit and open dialogue are our main drivers. And of course, on top of that, you can enjoy delicious branded snacks every day!

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Deadline: 19-12-2025

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