Product Manager Benelux

BAXTER

View: 125

Update day: 29-11-2025

Location: Braine-l’Alleud Walloon Brabant

Category: Executive management Marketing / PR

Industry:

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Job content

This is where you save and sustain lives

At Baxter, we are deeply connected by our mission. No matter your role at Baxter, your work makes a positive impact on people around the world. You’ll feel a sense of purpose throughout the organization, as we know our work improves outcomes for millions of patients.

Baxter’s products and therapies are found in almost every hospital worldwide, in clinics and in the home. For over 85 years, we have pioneered significant medical innovations that transform healthcare.

Together, we create a place where we are happy, successful and inspire each other. This is where you can do your best work.

Join us at the intersection of saving and sustaining lives—where your purpose accelerates our mission.

The Role

The Product Manager PSS (Patient Support Systems) & FLC (Front Line Care) will play a crucial role in defining the business strategy and implementing best-in-class omni-channel campaigns towards targeted acute and primacy care customers in close collaboration with distributors and an experienced team of direct sales representatives.

We’re looking for a strategic and agile problem solver to bring our brand promise and core values to life. You will work in close collaboration with our European and French Marketing team to define and align with company activities and messaging. Demonstrated track record with value-based selling is important to succeed in this role.

What you’ll be doing...

  • In alignment with EU guidelines, develop an annual strategic marketing plan with strong execution plan built in.
  • Anticipate current & future trends in connected care and market environment.
  • Together with distributors and S&M team, shape the tender/contract strategy for connected care, follow up on strategy efficiency compared to competition. Implement strategies to maximize pricing and product mix opportunities.
  • Maintain and develop strong working relationships with key customers to support current and future objectives, be comfortable in peer to peer discussions with clinicians.
  • Work with European and French Marketing teams to ensure appropriate communication, alignment and extensive utilization of available resources and expertise.
  • Drive development of omni-channel sales strategy.
  • Ensure timely and accurate financial and resources forecasting with appropriate and robust business case for any significant initiatives proposed.
  • Conduct market research, segmentation, monitor industry and competitors’ activity.
  • Interact positively and successfully with internal and external customers, coordinate tasks and resources with internal/external teams for state-of-the-art execution of projects.
  • Ensure that all projects are delivered on-time, within scope and within budget, involving all relevant stakeholders and being accountable for the overall project implementation.

What you’ll bring...

  • At least 8 years’ experience with broad and seasoned business experience with product and service launch experience and a demonstrated track record of driving consultative selling. Evidence of achieving targets and getting results (ideally including sales and marketing management in pharma/devices industry).
  • Degree in Business and/or Consulting experience is a plus.
  • Good knowledge of Country healthcare structures, national healthcare politics, hospital financing, reimbursement policies organization and history.
  • Good knowledge of healthcare and medical devices commercial landscape and competition; Continuously looks for business intelligence, competitive information to develop business cases.
  • Ability to swiftly understand logistics, pricing, customer service and supply chain processes and objectives.
  • Disruptive thinker, looking for Value Creation. Identifies barriers to change and addresses these appropriately.
  • Experience in developing comprehensive communication materials targeted at various levels of management as well as variety of audiences (hospital management, healthcare professionals). Excellent training and facilitation skills.
  • Passion for shaping digital interactions using a variety of tools and techniques going beyond zoom calls and webinars.
  • Analytical skills with ability to collect, organize, analyze significant amounts of diverse information, able to simplify and streamline into recommendations for decision making.
  • Can easily switch between keeping a holistic overview of systems and work processes and detailed troubleshooting when required.
  • Prospecting, relationship building, negotiation and closing skills.
  • National / regional tendering & procurement process experience.
  • Works autonomously, self-starter; learns quickly.
  • Ability to easily translate strategies into operational action plans, and to “get things done” with commitment and support from all stakeholders
  • A great communicator with customer orientation and strong interpersonal skills.
  • Fluent in English, Dutch
  • Knowledge of French language would be a plus

Come and join us in serving our higher purpose of Saving & Sustaining Lives.

Reasonable Accommodations

Baxter is committed to working with and providing reasonable accommodations to individuals with disabilities. If, because of a medical condition or disability, you need a reasonable accommodation for any part of the application or interview process, please send an e-mail to Americas_TTA@baxter.com and let us know the nature of your request along with your contact information.

Recruitment Fraud Notice

Baxter has discovered incidents of employment scams, where fraudulent parties pose as Baxter employees, recruiters, or other agents, and engage with online job seekers in an attempt to steal personal and/or financial information. To learn how you can protect yourself, review our Recruitment Fraud Notice.

117136
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Deadline: 13-01-2026

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