Product Marketeer

You atSkedify

Skedify is a Ghent-based scale-up that has made its mark as a best-of-breed B2B omnichannel appointment scheduling platform. The service has evolved into a sales engagement platform with a focus on customer conversation management.As a product marketeer, you will focus on our product’s innovative benefits and its many features, scaling-up the knowledge and understanding of our pioneering service to employees, partners, and customers. The first year’s key objective is the launch of the Skedify Academy: a certifiable learning platform for employees, customers, and partners. Our product marketeer will be the driver of product messaging and market research. You will liaise with demand-generation marketing teams and sales teams, helping them place Skedify’s product into their organisations.

What we offer you

• The opportunity to make a significant impact on our company’s strategy
• A chance to work with (and delight) some of the top national and international brands.
• A chance to be a part of the company’s transition from start-up to scale-up, but never corporate.
• A position in an ambitious and dynamic team.
• An informal atmosphere with open communication and a no-bullshit attitude.
• Working in an excellent location with easy access and parking; surrounded by nature. (Full-time remote currently).
• Fun activities like ping-pong in the office, bowling, lunch-picnicking, and kubb in the summer.
• Great coffee and fresh fruit every week.
• A competitive salary, with many additional benefits tailored to your needs.

Responsibilities

• Product positioning and messaging:
  Developing and maintaining differentiated positioning and tailored messaging according to client business need. Understanding and documenting critical business- and technical benefits for our ICPs.


• Skedify Academy:
  Developing, building, and maintaining Skedify Academy, our burgeoning learning platform for clients, partners, and employees. Developing and delivering free online training content for concise, practical courses that lead to professional certifications.


• Go-to-market plans:
  Developing and leading the execution of our go-to-market plans for major, new features. Liaising closely with internal and external sales and product teams.


• Sales enablement:
  Communicating our value proposition to the sales team and developing sales tools and collateral that support our sales processes.


• Market Intelligence:
  Developing and maintaining a detailed understanding of industry trends, competitor capabilities, and customer needs.

Your Skills

• As the Skedify Academy owner, you have excellent project management skills, with an exceptional focus on organisation and multi-tasking while maintaining precise attention to detail.
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  As you manage knowledge-sharing internally and externally, you are able to build credibility and relationships across all functions and levels to influence a diverse set of stakeholders.
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  Your excellent oral and written communication skills allow you to communicate effectively with internal and external audiences.
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  You have a deep understanding of the functional and technical aspects of a B2B SaaS offering.
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  You are a goal-driven, ambitious team player and a quick learner; willing to hit the ground running.
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  Experience with a learning platform is a plus.
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  Perfect grasp of the English language, both verbal and written.