CRM Specialist

☞ Whirlpool

看过: 150

更新日: 26-11-2025

位置: Grimbergen Flemish Brabant

类别: 咨询/客户服务 IT-软件

行业: Information Technology Services Consumer Goods Financial Services

水平: Associate

工作类型: Full-time

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工作内容

Whirlpool Corporation (NYSE: WHR) is the world’s leading kitchen and laundry appliance company, with approximately $19 billion in annual sales, 78,000 employees and 57 manufacturing and technology research centers in 2020. The company markets Whirlpool, KitchenAid, Maytag, Consul, Brastemp, Amana, Bauknecht, JennAir, Indesit and other major brand names in nearly every country throughout the world.

Whirlpool Corporation is consistently recognized by FORTUNE as one of the World’s Most Admired Companies. Our values are the driving force behind everything we do. Integrity, Respect, Inclusion & Diversity, One Whirlpool, and Spirit of Winning propel our teams to excellence. Get to know us and see what it’s like to be part of a company that is in constant pursuit of improving life at home.

We are looking for enthusiastic and committed employee to strengthen our marketing team in Belgium as

CRM Specialist KitchenAid SDA EMEA

JOB MISSION

In this role, you are responsible for developing and implementing the CRM & loyalty strategy to increase loyalty, increase engagement, sales and establish long term customer relationships, ensuring KitchenAid remains the preferred premium Kitchen brand.

MAIN ACTIVITIES
  • Work with the CRM team to understand customer segments
  • Work with the Ecommerce Manager to develop and deploy campaign-specific marketing
  • Develop & execute effective digital campaigns, activating all consumer and trade touchpoints
  • Improve consumer digital experience to influence purchasing decisions (online and offline)
  • Manage the KitchenAid websites in EMEA (eg. SEO, UX, Social media, Apps)
  • Implement SEO/SEA/SEM in line with communication strategy
  • Manage digital content and assets for KitchenAid
  • Implement and manage CRM programs/campaigns, covering the entire consumer life cycle
  • Perform Web analytics reporting, measurement & ROI analysis
Requirements
  • Bachelor or Master degree in Marketing, Commerce or Business
  • 5 years experience in digital marketing
  • Consumer-oriented mindset
  • Experience in the development and implementation of concepts
  • Cross-functional team player
  • Strong sense of responsibility and autonomy
  • Strong analytical skills
  • Hands-on problem solver with people management skills
  • Effective negotiation and communication skills
  • Knowledge of SEO/SEA/SEM, UX and Social Media
  • Time management skills
  • Eagerness to learn and develop his/her own capabilities beyond the job scope
  • Fluent in English. French and German are a plus
  • Motivated by cooking and home appliance world
Connect with us and learn more about Whirlpool Corporation

See what it’s like to work at Whirlpool by visiting Whirlpool Careers. Additional information about the company can be found on Facebook, Twitter, LinkedIn, Instagram and YouTube.

At Whirlpool Corporation, we value and celebrate diversity. Whirlpool Corporation is committed to equal employment opportunity and prohibits any discrimination on the basis of race or ethnicity, religion, sex, pregnancy, gender expression or identity, sexual orientation, age, physical or mental disability, veteran status, or any other category protected by applicable law.
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最后期限: 10-01-2026

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