Digital Marketing Expert (M/F/X)

Where you will work

Vinçotte is the market leader in Belgium and offers objective and advisory services in inspection, certification, conformity assessment and training. Our team of over 1,500 professionals in Belgium is committed to a safer and more efficient society. Our sector specialists understand the needs of customers perfectly and guide them along the way with advice and support. Aiming for results for multinationals, SMEs, self-employed persons and private persons is what makes our blood flow.

Vinçotte is currently transforming itself into a more customer centric and efficient organization, through different digitalization initiatives. For our HQ in Vilvoorde, we are looking for a strong Digital Marketing Specialist (M/V/X)!

What will you do

Would you like to work in a dynamic, international and creative team with a strong focus on Customer Experience Excellence? Do you love creating high-quality and engaging content? Are you a social media maven who knows how to captivate and engage audiences? Do you love to collect information from our broad organization and create amazing content for each or our platforms? Then we are looking for you!

As a Digital Marketing Expert, you will be responsible for creating and implementing the overall content strategy based on Vinçotte specific goals and objectives. Among your responsibilities:

• Manage and develop a mid-term content & social media strategy, creating content each month to drive visitors to the website, generate leads and subscribers, raise the awareness of the Vinçotte brand;
• Create various types of content such as news article and blogs, and coordinate the production of supporting visual content with colleagues from the local Vinçotte offices;
• Craft compelling content across various social media platforms, monitoring social media metrics and use data to optimize campaigns and improve performance;
• Stay up-to-date with social media trends and best practices and share insights with the organization;
• Work continuously and intensively with product specialists, business experts, sales teams, and other industry experts and support them in the go to market of new services;
• Ensure that our divisions and local offices get the attention they deserve, cooperating with them in the creation of contents.
• Manage the website and keep it up to date with the digital vision of Vinçotte

What do you bring to the table

• Degree: Bachelor or Master’s degree in marketing, communications, or a related field;
• Experience: You have minimum 5 years of experience in producing digital content, as well as channel-specific knowledge;
• Languages: You are fluent in English and Dutch or French. If you speak all 3 fluently, you have a great advantage!
• Skills:
  • A deep understanding of social media platforms, algorithms, and best practices;
  • Working autonomously does not shock you; having almost sole responsibility over this domain? Check!
  • Good time-management skills, ability to multitask and strong interpersonal and communication skills;
  • A proactive and results-driven mindset with the ability to multitask and prioritize in a fast-paced environment;
  • A positive attitude, make it happen mentality, strong teamwork skills, and a willingness to learn;
  • You are not afraid of deadlines and planning;
  • Video editing/design skills are a plus.

What can you expect

Interested in joining our teams?
Great! We can promise you that with us you...

• can count on our Vinçotte community: enthusiastic and driven colleagues
• get the chance to develop and expand your own expertise
• learn to work objectively, but are also allowed to think out-of-the-box
• sign up for a job with impact: your voice helps determine our policy
• contribute daily to a safe and efficient society
• can count on an attractive salary supplemented with a company car, extra-legal benefits (meal vouchers, extra vacations, etc.).

Find out more about working at Vinçotte!