Data Insights and Business Planning Manager

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JOB DESCRIPTION

As the Data Insights & Business Planning Manager, you will lead the exploration, development, and implementation of digital innovation and data-driven solutions to enhance commercial strategy and execution. This role requires close collaboration with cross-functional teams across global and local brand units to provide actionable insights, drive project delivery, and optimize marketing and sales effectiveness using advanced analytics.

MAJOR ACCOUNTABILITIES:

• Strategic Analytics & Insights:
• Design and lead advanced analytics initiatives using Python, R, SQL, and cloud platforms (AWS, Snowflake) to deliver actionable business insights and improve commercial decision-making. Apply machine learning and forecasting models to support data-driven strategies.
• Project Leadership & Execution:
• Drive the successful delivery of multiple concurrent projects across digital and traditional marketing channels. Develop detailed project plans, allocate resources, monitor timelines, and ensure high-quality execution that meets defined KPIs.
• Stakeholder Engagement & Collaboration:
• Act as a strategic interface between global and local brand teams, ensuring alignment of objectives, timely communication, and consistent project delivery. Facilitate cross-functional collaboration among marketing, sales, IT, and data science teams.
• Innovation & Digital Transformation:
• Identify and implement digital innovations that meet customer and business needs. Champion a data-first culture and agile working methodologies. Experience with tools such as Jira is beneficial.
• Forecasting & Commercial Planning:
• Support brand and sales teams with high-quality forecasting, strategic planning, and scenario modeling to optimize Salesforce resource allocation and enhance commercial efficiency.
• Standardization & Best Practice Sharing:
• Drive standardization of reporting processes across brands. Promote the adoption of consistent analytics practices, and foster knowledge sharing across country organizations.
• Team Management & Capability Building:
• Lead a high-performing analytics team, promoting synergy and continuous development. Identify skill gaps, define training needs, and support capability building in commercial analytics and planning.

ESSENTIAL REQUIREMENTS:

• Education & Experience:
• Minimum 5 years of experience in data science, business analytics, or commercial operations.
• Proven project management experience, preferably in a global or cross-cultural environment.
• Experience in life sciences, healthcare, or digital marketing is a strong plus.
• Technical Proficiency:
• Proficient in Python, R, SQL; experience with data platforms such as Snowflake and cloud platforms like AWS.
• Familiarity with machine learning, statistical modeling, and data visualization.
• Agile project tools (e.g., Jira) and digital marketing analytics preferred.
• Languages:
• Fluency in English (written and spoken) required. Additional languages are a plus.

KEY SKILLS & COMPETENCIES:

• Analytical Thinking & Problem Solving
• Strategic & Digital Marketing
• Business Analytics & Forecasting
• Cross-Functional Collaboration
• Stakeholder Engagement & Communication
• Agile & Project Management
• Technical Coding Skills (Python, R, SQL)
• Cloud/Data Platform Familiarity (AWS, Snowflake)
• Commercial Acumen
• Leadership & Team Development
• Brand Awareness & Media Campaign Strategy
• Adaptability and Agility in Fast-Paced Environments

PERFORMANCE INDICATORS:

• Timely delivery of high-quality analytics solutions
• Forecast accuracy and business impact of recommendations
• Customer satisfaction and stakeholder engagement levels
• Successful management of multiple projects and stakeholders