Trade Marketing Manager - FMCG - Food Sector

• Trade Marketing Management
• FMCG

The company is an international family company with a growing community of more than 12,000 people in more than 150 countries who contribute to the Company’s mission of providing healthier and more responsible food for all.

With more than 7 international and 20 local strong & historical brands, the company is a world leader in branded cheese and a major player in the healthy snacking segment.

The company has strong values, truly supported by management and experienced by employees. Those values are also carried by the group through a consistent corporate strategy.

It’s also a human-sized company that benefits from the strike force of a large group. Concretely, this means a certain amplitude in the functions, a sense of ownership and a benevolent culture with a strong team spirit, a proximity of the teams. And a concrete CSR policy with concrete actions at group level.

The Trade Marketing Manager will have the following responsibilities :

• Provide the commercial strategic & tactical direction for the Country Sales teams
• Category vision: become category expert, scan market, provide competitive insights, identify opportunities, act as advisor (internally & externally)
• Be responsible for supporting the Sales team in the implementation of agreed Commercial strategies in support of Bel’s net sales growth agenda
• Collaborating closely and efficiently with the KAM becoming a winning duo
• Providing his expertise about market tendencies during customer’s meeting, aims to grow category at customers and works on the optimal commercial strategy at his customers (in store execution, visibility, assortment mix, etc.)
• Key player in demand review while proactively providing detailed understanding of Vol/Net sales promo and anticipation of risks and opportunities
• Create visibility on key performance indicators such as share of shelf, number of sku, number of pos materials, etc.
• Support on the implementation, governance & monitoring of the salesforce guidelines within the country.
• Support on different RGM topics (pack price architecture, route to market, retailer mix, assortment mix, etc.)