Segment Manager - Real Estate - Brussels
View: 145
Update day: 26-11-2025
Location: Brussels Brussels Capital
Category: Production / Operation Marketing / PR
Industry: Information Technology Services Computer Software Telecommunications
Position: Mid-Senior level
Job type: Full-time
Job content
BrusselsSegment Manager - Real Estate - Brussels
Fonction
- Build a profound understanding of a segment via data analyses, market insights, regulations, trends, competitor analyses, the eco-system, buyer personae’s, the journeys and needs, products, etc.
- Define the strategy, unlock new segment opportunities and drive the implementation to ensure a positive impact on get, grow & retain
- Provide business cases to support the strategy and give clear recommendations on action points
- Determine & manage the price setting, budget and revenue
- Ensure the profitability and adhere to the forecast
- Create a differentiating segment portfolio based on value propositions
- Collaborate closely with product owners to translate the value propositions into a winning product portfolio and concrete product and services development
- Define the processes, SLA’s and General Conditions
- Identify the key target audience for the value propositions
- Creates a roadmap for a Segment
- Prepare planning and management of GTM strategy. Assess and report on its success.
- Translate the needs into clear business requirements
- Translate the strategy into clear Marcom briefings
- Establish the Go-To-Market plan, including: Assess value proposition, competitive differentiation and positioning to ensure strongest competitive advantage
- Commercialization strategy and key messages
- Activate strategic partnerships
- Drive and coordinate marketing and sales programs
- Support the marketing communication manager and the sales colleagues in building targeted strong marketing campaigns and messaging
- You will develop toolkits and regularly training sales
- You will develop relationship with a segment
- Has min. 5 years’ experience in segment management
- Has experience in creating value propositions
- Understanding the real estate market is a plus
- Strong analytic skills
- Is a fast thinker with solid strategic insights and a strong customer & market driven orientation
- Has excellent verbal, written and presentation communication skills
- Is a natural team player who can work together with, influence and motivate stakeholders from across the company
- Is a pragmatic, energetic, self-starting leader and highly motivated achiever
- Very good knowledge of French, Dutch and English
Our client is the leading Belgian website for Real Estate classifieds
Offre
- A professional and stimulating working environment where TRUST is the key value
- Top of class Digital expertise
- Chances to deploy yourself (yearly training budget)
- Autonomy, responsibility and challenging work
- A dynamic, open and collaborative culture
- Awesome teams and people
- Work-life balance ; Homeworking , flexible hours
- Well-being : Showers, fruit, fun room, …
- Company events : Teambuilding, Year-End Diner, Happy Hours, Happy Monday Breakfast
- A socially responsible company with a true impact on society ( Green team, charity support, digital accessibility for all)
- And of course an attractive remuneration!
Brussels
Deadline: 10-01-2026
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