CRM Manager

DAZN

View: 100

Update day: 26-11-2025

Location: Brussels Brussels Capital

Category: Executive management Marketing / PR

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Job content

Job Description

Job Title:
CRM Manager
Location:
Brussels, Belgium
Schedule:
Contract
Team:
Marketing
Department:
Marketing & PR

What’s your new role about?

Eleven, now a DAZN group company. Bringing our expanded capabilities in the live sports streaming sector and establishing ourselves as a global leader. This acquisition offers several benefits, including entering new territories, generating revenue through social media, and acquiring additional football rights. We are thrilled to announce that we are now the official broadcaster for top football leagues and international content in Portugal and Belgium.

To support our position as the number one sports destination in Belgium, you will help deliver our customer communications strategy to our fan base.

As a passionate sports fan with an intuitive understanding of customer experience, you’ll harness your depth of knowledge in digital & mobile CRM to create game-changing CRM initiatives that strengthen our relationship with our customers. You will have experience of working with agencies and will have run successful initiatives for a major brand or sports property either in-house or at an agency.

This role will be based in Brussels, Belgium on a contractor basis.

Please note, our Talent Acquisition team and some Hiring teams are based in the UK so parts of the recruitment process will be in English. Please also upload your resume in English, thanks!

As our new CRM Manager, you’ll have the opportunity to:

  • Implement local CRM strategy & tactical plans that encourage innovation
  • Deliver excellent customer experiences throughout the CRM ecosystem against conversion, retention/ engagement and win-back targets
  • Optimise user journeys on the platform against CRM targets and identify new opportunities.
  • Provide full analysis and reporting on the performance of our CRM activities and subscription lifecycle in market
  • Brief campaign creative & work alongside editorial team to ensure engaging content in all customer communications
    • Have a broader view than simply CRM execution, you care for the customer journey as a whole and work close with our marketing, product and content teams to provide the best experience to sports fans

You’ll have:

  • Fluent in written and spoken Dutch / French and English languages
  • Sports fan / enthusiast with a flair for copy writing
  • Track record of strategy support and planning for CRM programs
  • Proven experience in development, optimization and analysis of multi-channel campaigns (email / mobile)
  • 2-3 years’ experience in a dedicated CRM role
  • Degree level (or equivalent) education in related subject
  • Experience working in a digital, mobile or subscription-based environment
  • Proficiency with HTML & CSS
  • Experience working in an international environment / global organisation

Here’s a little more about us…

At DAZN, we bring ambition to life. We are innovators, game-changers and pioneers. So, if you want to push boundaries and make an impact, DAZN is the place to be.

As part of our team,you’ll have the opportunity to make your mark and the power to make change happen. We’re doing things no-one has done before, giving fans and customers access to sport anytime, anywhere. We’re using world-class technology to transform sports and revolutionise the industry and we’re not going to stop.
DAZN VALUES – THE ‘HOW’ IN WHAT WE DO:
AMBITIOUS – people who want to make a big impact and drive DAZN forward. People who move fast and make success happen.
INVENTIVE – people with bright ideas who deliver great new experiences for our customers – and improvements for our business. People who come up with better, simpler ways of doing things.
PASSIONATE – people who are proud of our product, out content and our business – and love to shout about it. People who love what they do and show commitment every day.
BRAVE – people who take difficult decisions to help us focus on improving DAZN, our performance and our results. People who will take on challenges no matter what is in front of them.
SUPPORTIVE – people who know that we achieve more as a team than as individuals. People value inclusion and look out for each other, helping their colleagues enjoy their work and develop their careers. People who consider others before making decisions.

At DAZN, we are committed to fostering an inclusive environment that values equality and diversity, where everyone can contribute and have their voices heard. This means hiring and developing talent across all races, ethnicities, religions, age groups, sexual orientations, gender identities and abilities.

Everyone has the opportunity to make change and impact our DEI journey by joining our ERGs: Proud@DAZN, Women@DAZN, Disability@DAZN and ParentZone.
If you’d like to include a cover letter with your application, please feel free to. Please do not feel you need to apply with a photo or disclose any other information that is not related to your professional experience.
Our aim is to make our hiring processes as accessible for everyone as possible, including providing adjustments for interviews where we can.
We look forward to hearing from you.
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Deadline: 10-01-2026

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